JUST SAY NO TO CONTENT CHAOS!
Wendy Lewis offers guidelines for defining an effective content strategy Wendy lewis is President...
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SOCIAL MEDIA FORECAST 2022 – What You Need To Know
From micro-influencers to Meta to monetizing, Wendy Lewis talked to a panel of socially savvy...
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Best Practices for Optimising Linkedin for Your Business
Wendy Lewis takes a look at the social channel that’s all business wendy lewis is President...
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HEAT UP YOUR SUMMER WITH TIMELY MARKETING TACTICS
Wendy Lewis offers up a checklist of creative strategies to boost your revenue in the slow summer...
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ENTER CLUBHOUSE: LinkedIn on Steroids
Wendy Lewis looks at the iOS app that has attracted 10 million users in less than a year wendy...
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How to Use the Power of Word of Mouth to Grow Your Aesthetic Practice
Dr Ian Aguinaldo describes the steps to follow in order to implement an effective word-of-mouth...
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The Marriage of Aesthetics And Wellness Post COVID-19
How to incorporate wellness services into an aesthetics practice wendy lewis is President of...
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The importance of your clinic’s pricing structure
Alan S. Adamsexplains how to price your clinic’s services to convert more customers Alan S....
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THE TIKTOK PHENOMENON AND THE RISE OF SHORT FORM VIDEO
Why the aesthetics industry should pay attention to the hottest category of social media apps...
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The Virtual Aesthetics Practice
Wendy Lewis strategies for making this new model work well beyond the pandemic Wendy Lewis...
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The New Normal for Aesthetic Practices
Wendy Lewis looks into how aesthetic practices are shifting to meet the new regulations and...
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How to increase Your Clinic’s Turnover
Alan S. Adams explains his simple strategies to make your practice more profitable Alan S....
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HOW TO LET GO OF YOUR INNER CONTROL FREAK
Wendy Lewis offers pointers for empowering your team to succeed wendy lewis is President of...
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Why Patient assessment is the most important part of your consultation
Dr Anna Hemming shares her insights on the patient consultation process I have been working in...
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How to Not Market Your Services and Products
Wendy Lewis explains why leading with your best features may not be a winning strategy When it...
Read MoreHow artificial intelligence is changing the aesthetics landscape
Wendy Lewis looks into what practices need to know about the emergence of AI technology Alexa, will robots ever replace (more…)This content is restricted to site members. If you are an existing user, please log in. New...
Read MoreFinancing a clinic acquisition
Based on his own extensive experience, Reece Tomlinson explains the finance options available when purchasing another clinic If (more…)This content is restricted to site members. If you are an existing user, please...
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Be a pinner
Pinterest is having a moment. Wendy Lewis demystifies this Silicon Valley social network and how...
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Managing capacity in the clinic
Reece Tomlinson explains the importance of understanding capacity-related challenges and how it...
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The Secret Sauce of Doctor-Patient Communications
Wendy Lewis explains why hubris has no place in aesthetic practices IF YOU’RE BEING HONEST,...
Read MoreMarch/April Issue
