It would be fair to say, PRIME wouldn’t exist if it wasn’t for our readers. Your support was much felt and appreciated at our launch 4 years ago and has grown ever since. As a way of saying thank you, we invited all our subscribers who were kind enough to provide us with their email address to take part in the PRIME Readership Survey 2014, to give you the opportunity to have your say on the future direction of the journal and its continued development.
The results are now in and we will be trawling through your answers and comments over the following weeks to gain a greater insight into the features you really enjoy reading and
the topics you would like to see more of in the journal. Your comments and ideas will help
us commission our peer-reviewed content and bring-to-life entirely new features for our
The readership survey will also give us an important insight into how you are reading PRIME, whether it is the print journal, the website, digital edition or through our emails. This allows us to evaluate the most appropriate future direction for the journal and the content we produce, for instance, whether we should offer more web-exclusive content or perhaps print supplements. It will also ensure we continue to support and develop the platforms you prefer to use to access all the content the journal has to offer.
Speaking of content, this issue is certainly not lacking. Don’t miss Dr Anna Cenni and her team’s peer-reviewed article on the clinical effectiveness of a topical slimming treatment, based on the findings of their placebo controlled double-blind study. We also have Dr Patrick Treacy, PRIME editorial board member and Chairman of the Irish Association of Cosmetic Doctors, advocating the use of intravenous steroids for the reversal of dermal filler induced facial artery occlusion, exclusively in this issue.
We are extremely pleased to feature Dr Tunc Tiryaki, Chair of Humanitarian Programs at the International Society of Aesthetic and Plastic Surgeons (ISAPS), in our PRIME People segment. Dr Tiryaki has over 15 years experience providing and coordinating aid relief in disaster hit areas. In our interview, he describes how his experience has influenced the work he does at ISAPS and the role he played in the formation of Surgical Relief Teams (SRTs) — rapid response surgical teams that can be deployed into a disaster area within 48 hours. He is currently coordinating efforts, along with the LEAP Foundation, to send SRTs to Jordan in order to provide surgical treatments to those affected by the crisis in Syria.
We hope you enjoy the issue and thank you once again for your continued support for everything we do here at PRIME.