Naturally Tribal Skincare is proud to announce that it has been shortlisted for the Best SME Ethical Brand 2018 in The Telegraph Trade Awards 2018.

Founded by qualified pharmacist, Shalom Lloyd, Naturally Tribal Skincare Ltd is a proudly British, natural, vegan, ethically sourced, African heritage and synthetic chemical-free skincare company that uses only Mother Nature’s gifts to create a range of innovative, enriching and nurturing skincare products for the whole family. The company imports personally selected and ethically sourced natural ingredients from Africa for research, testing, formulation and manufacture in the United Kingdom (UK) for global distribution and export.

The main ingredient in Naturally Tribal products comes from the African Karite (Shea) Tree. Naturally Tribal Skincare collaborates with the women of Essan in Nigeria by sourcing their ingredients from their community in an ethical and sustainable manner, providing the infrastructure needed to ensure quality and the training that will help them progress.

Naturally Tribal Skincare’s ‘Source to Jar’ traceability provides ethically conscious customers with the opportunity to easily obtain high-quality, 100% natural skincare products for each member of their family.

Shalom Lloyd, Founder of Naturally Tribal Skincare says: “We are delighted to have been shortlisted for the Best SME Ethical Brand 2018 in The Telegraph Trade Awards 2018. Being finalists is a testimony to our commitment to International Trade, our commitment to bringing luxury British and efficacious skincare products to the global market and our commitment to #TradeNotAid in Africa.”

Alistair Heath, Business Editor, The Telegraph and Trade Awards judge said: “We were overwhelmed by the quality and quantity of the entries we received this year. It was an extremely difficult task for the judges to narrow down this shortlist, but those chosen represent the very best of the UK. We wish them all the best of luck in the final awards”.

The Telegraph Trade Awards will take place on 1st November 2018 at The Marriott Grosvenor Square, London.

To view the full list of shortlisted companies, visit