Our Cookie Policy

Whenever you visit our website, information may be collected using cookies and similar tools to improve your user experience and to enhance the performance of the website.

What are cookies?

A cookie is a small text file which a website’s server may put on your computer, mobile phone or similar device when you first visit a site or page. Only that server will be able to retrieve or read the contents of that cookie and each cookie is unique to your web browser.

Cookies have many functions which help to enhance your user experience. For example they allow us to recognise you and remember your user preferences, they allow us to analyse the performance of the website and recommend content we believe will be most relevant to you.

Most cookies do not collect information that identifies you, but instead collect general data about how a user uses a website and possibly their location. However, some cookies collect personal information. PRIME does not use any cookies to collect our user’s personal information.

Cookies can last for different durations and will otherwise be known as ‘Session’ or ‘Persistent’ cookies depending on how long they are used:

  • Session cookies only last for your online session and disappear from your computer or device when you close your browser.
  • Persistent cookies stay on your computer or device after the browser has been closed and last for the period of time specified in the cookie.  These persistent cookies are activated each time you visit the site where the cookie was generated.

Our use of cookies

In general terms, our cookies perform the following functions:

  1. Essential Cookies
    Some cookies are strictly necessary in order to enable you to move around the website and use all of its features. They allow you to log into secure areas of our website and access all of the content to which you have subscribed.
  2. Performance Cookies
    These cookies allow us to analyse how our users use our websites and to monitor website performance. This allows us to quickly identify and fix any issues that arise and analyse patterns of user activity to develop a better user experience.
  3. Functionality Cookies
    Functionality cookies to allow websites to store and remember your preferences, such as your username and any choices you have made in your subscription settings.
  4. Targeted Advertising Cookies
    These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose. PRIME does not use any Targeted Advertising Cookies.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

Cookie Name



eucookie This cookie is used to determine if the user visiting the site has accepted the websites privacy policy on cookies. Persistent Cookie: Non-Expiring
leadComplete This cookie is used to determine if the user has filled out a form to get access to some of research. This cookie only stores whether the user has filled out the form already, it does not actually store any of the user’s personal information gathered in the form itself. Persistent Cookie: Non-Expiring

Third Party Cookies

Some of our websites contain cookies from third parties. These may fall into the functions outlined above, for example Google Analytics. We may also use third party cookies to help us with market research, revenue tracking, improving site functionality and monitoring compliance with our terms and conditions and copyright policy. In addition, advertisers sometimes use their own cookies to provide you with relevant advertisements. If you are based in the European Union and would like to learn more about how advertisers use these types of cookies or to choose not to receive them, please visit www.youronlinechoices.eu. If you are based in the United States and would like to learn more, please visit http://www.aboutads.info/choices/

Some of the third parties that may set cookies on our website include:

Third Party Name


WordPress WordPress implements cookies for many administrative functions for site administrators. These do not pertain to users visiting the site.
Google Analytics Google Analytics is Google’s free website tracking system. Cookies are used to allow Google Analytics to accurately track visitors coming to a website. For example: what time a visitor came to the site, whether they had been there before, etc.
AddThis AddThis is a social sharing plugin that is used throughout this website. AddThis use cookies to allow users to share content and to track what they have shared.
LinkedIn This website may use the LinkedIn API to allow users to populate our forms across our website. Cookies are used to determine whether a user has authorised the use of their LinkedIn account on our website.
Twitter Cookies are used to allow users to follow PRIME on Twitter as well as for sharing content across their network.

By using our websites you agree to our use of cookies as described in this Cookie Policy. If you wish to disable any of our cookies, then please follow the instructions on our ‘How to manage cookies’ page. Please note, that disabling cookies may mean some areas of the site are unable to function properly.

The ‘PRIME’ logo is a registered trade mark of Informa UK Limited. All rights reserved.